File this under the heading of "the science is still evolving". The metric most understood by the public -- surface temperature -- is being recognized as a poor metric for the understanding of climate change.
Every topic has its own timelife, after which public attention is focussed on other, more salient issues. So with this particular ecomyth, at what point does the general public turn away from global warming stories and at what point are they no longer newsworthy enough for the media to carry them?
